Start with the problem.
Get clear on the audience, the business goal, and what’s getting in the way. The strongest work starts with asking the right questions.
About Craig Carroll & Co.
Different skills.
One clear purpose.
Help good businesses communicate better, build better experiences, and connect marketing to meaningful progress.
Craig Carroll / Founder
Marketer.
Designer.
Builder.
Strategy, creative, and technology.
Fort Wayne, Indiana.
A little about me
I like the point where
ideas become real.
I’m Craig, a marketing technologist, graphic designer, and self-taught developer. My work brings together marketing strategy, UX, web development, analytics, and automation.
I started Craig Carroll & Co. to put that range to work for both client projects and our own software products. I’m as interested in how something performs as how it looks, and I’m comfortable moving from the big-picture question to the details that make it work.
My background includes marketing work at Premier Truck Rental and Traction Ag. Today, I help businesses connect their brand, digital experiences, campaigns, and growth systems.
Tell me what you’re working onExperience behind the execution
Creative thinking.
Commercial impact.
My background connects brand, demand generation, and technology. The goal has always been the same: move the business forward.
350%
Revenue growth
Premier Truck Rental
240%
Qualified-lead growth
Traction Ag
4
Connected disciplines
Strategy · Creative · Web · Growth
Growth figures are career highlights from Craig’s work with previous employers. They describe past results, not a guarantee of future performance.
How I approach the work
Stay curious.
Keep moving.
Connect the details.
Carry the strategy through the message, the design, and the technology. Make sure the experience supports what the business needs to achieve.
Make the next move better.
Launch, learn, and iterate. Use real feedback and performance data to decide what to improve and where to focus next.